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New Year’s Resolutions for HR and Talent Acquisition Professionals
Welcome to 2014. The economic outlook predicts that competition for talent will increase, making this one of the most challenging years for recruiting in recent memory. How can your company stand out...
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What the Viral Ads of 2013 Tell Us About Video Marketing
Several publications and websites have released what they calculate to be the most shared video ads of 2013. I’ve watched them all — some for the 20th time — and I’ve discovered some factors that may...
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Winning the Competition for Content Marketing
According to a study by KPCB, the amount of content that people are sharing globally is around two trillion gigabytes. So, whether you’re a content marketer or a social media recruiter, you’re up...
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Social Recruiting: Too Important for Interns
Earlier this month, I advised organizations on adding social media to their 2014 talent acquisition efforts. Since then, I’ve heard from many organizations who told me, “We’ve assigned our intern to...
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How Augmented Reality Will Change Mobile Marketing and Recruiting
I’ve written a lot about the future of marketing and recruiting, from gamification to short-form videos. But there’s one development that I think will truly revolutionize communication: augmented...
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New Social Media Channels: How Can Your Brand Use Them?
Just when you think the world has enough social networks, another emerges that changes the entire landscape: Facebook supplanted MySpace. Google launched Google Plus. Foursquare became more like Yelp....
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How to Avoid a Social Media PR Disaster
Since 2011, I’ve covered social media PR disasters. It’s surprising how many big brands, with decades of competent public relations, have stumbled in the new world of two-way online communications —...
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Social Recruiting Is Still The Next Big Thing
Jobvite recently released its 2014 Job-Seeker Survey, speaking to 2,135 adults both in and out of the labor force. I’ve read the report and discovered that social and mobile recruiting are still...
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BRANDEblog has moved.
BRANDEblog has moved. If you’ve set a bookmark (and we sure hope you have), please change it to http://brandemix.com/blog/ Our new blog address. And while you’re there, pull up a chair and find out a...
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